AI-powered brand intelligence

Brand intelligence that reads every post — and tells you what matters.

Listening tools count mentions. Mentalics reads every one — Judge scores the sentiment, weighs the risk, and fires only the alerts that matter straight to your channel. In seconds.

live · Judge
Your channel · Telegram
Reading every post:
Twitter / X Instagram TikTok YouTube LinkedIn Facebook
Why Mentalics

Drowning in mentions. Starving for answers.

Every minute the internet says something about your brand. Old monitoring tools hand you a pile of mentions and a search box. Mentalics is the brand-intelligence layer that hands you the verdict — what's a crisis, what's an opportunity, what's just noise — and tells you the moment it matters.

It reads, it doesn't count.

An AI verdict and a signed sentiment score on every single post.

It knows your brand.

Judged against your rules and your no-go's — never a generic model.

It wakes you only when it matters.

Straight to your channel, with the post and the reason it fired.

Decision engine

Meet Judge

You describe what matters in plain language. Mentalics turns it into one consistent rule-set — a constitution — and Judge rules on everything it captures against it: the post’s text and the video’s transcript.

Signed sentiment scoring

Every post gets a −100 to +100 score with a label and a theme tag — so trends are measured, not guessed.

Rules in plain language

“Alert me on any real fire, accident or safety claim.” We compile your words into one rule-set Judge follows every time.

Filters noise & sarcasm

Genuine brand chatter is separated from jokes, bots and spam — so your alerts stay signal.

Shows its reasoning

Open any verdict to see why Judge ruled the way it did, and which rule the alert matched. No black box.

Reads video, not just text

It transcribes what’s actually said in a video and judges the content itself — not just the caption.

My insurer said the cheap coverage is for the competitor because their parts are cheaper. Buyers, take note about this brand…
01 VerdictNegative perception
02 SentimentNegative−40· perception
03 Platform
04 AlertFired → your channel
Mentalics Negative perception
@murat967 · twitter — pushes a competitor cost/quality comparison framed as buyer advice.
now · delivered to your channel
Self-improving AI

AI that learns your brand and improves itself

Guardian, Influencer and Brand Memory work together; they read the signals and evolve what and how they track to your brand — and Judge makes the call.

Discovers the signals

Guardian

Give it your brand and it reads every signal around it, widening on its own — new topics, new sources, its own pace. AI does the rest.

  • Starts from your brand; widens its own coverage as it reads
  • Discovers new terms and topics, sets its own scan frequency
  • Writes the query separately for each platform
  • Carries clean signal to Judge
Discovers the influence

Influencer

Starts from the creator pool you define; then finds new accounts strongly tied to your brand and adds them to tracking — keeping your pool alive to your brand.

  • Starts from the creator pool you define
  • Discovers new accounts relevant to your brand
  • Adds the relevant ones to tracking automatically
  • Tracks their content, metrics and sentiment
Remembers the brand

Brand Memory

Accumulates your and your competitors' content, past perception and performance, building a memory that learns your brand over time. It enriches Judge's verdicts and your reports with that context.

  • Archives all your account content
  • A person’s accounts merge into one identity
  • A memory of past perception & performance
  • Feeds brand context into Judge’s verdicts
Engine · always on

Judge — the AI above them all

It reads every piece of content from Guardian, Influencer and Brand Memory; rules on it against your brand’s constitution, and produces a signed sentiment score (−100…+100) and a reason.

Reads every post end-to-endSigned sentiment, −100…+100Plain-language rules → one constitutionA reason on every verdict
Alert delivery

What matters, in your channel within seconds

Telegram is live today — connect a group or channel in three steps. Slack and Microsoft Teams are on the way.

Telegram

Connect a group or channel in three steps, send a test, and you’re live.

● Available now

Slack

Route brand & creator alerts to any Slack channel your team watches.

Coming soon

Microsoft Teams

Push alerts into the Teams channels where your comms team operates.

Coming soon
Every channel has a Receives settingGuardianInfluencerBoth — so brand alerts and creator alerts can share one channel, or split across teams.
How it works

Everything you need to know about your brand, in one panel

An AI verdict on every post

Clean, Risk or a named alert-type — assigned the moment a post is captured, not in a weekly report.

CleanService incidentAnalyzing…

Signed sentiment

−100 to +100, with a theme.

Plain-language rules → one constitution

Your words, compiled into a consistent rule-set Judge applies every time.

priority_1: fire / safety claims
priority_2: service incidents
global: ignore sarcasm & bots

Share of voice & trends

See where the conversation lives and how perception moves, by platform.

Twitter/X
YouTube
Instagram

Alerts < 60s

To your channel, the moment it matters.

your channel

Influencer tracking, built in

Roster the creators who shape your brand and watch their content, metrics and sentiment — same console, no second tool.

AMOY+21

Ask your data — AI chat Coming soon

Chat with everything Mentalics has captured about your brand — ask what’s driving sentiment, who’s talking, and what to do next. In the works.

Three steps, fully automated: it captures, Judge decides, it alerts your channel.

1

Capture

Point Mentalics at your brand and the creators you care about — it captures every relevant post across all six platforms.

your brandproductcompetitor
2

AI analyzes & scores

Judge reads each post against your rules, assigns a verdict, and scores sentiment with a theme tag.

Reading post…
Service incidentNeg−70
3

Alerts to your channel

When a post trips a rule, the alert lands in seconds — with the post, the score, and exactly why it fired.

Mentalics · Crisis: fire claim → your channel
Get started

See Mentalics live on your own brand

Let’s set up a short demo — we’ll run Mentalics directly on your brand and show you what it finds.

Book a demo

Our team defines your scope — brands, topics, accounts, platforms — together with you, and provisions your account. No credit card needed.

Leave your details; we’ll get back to you within three business days.

Enterprise

Enterprise scope, usage-based model. No fixed quotas; it scales to your needs.

  • Guardian — unlimited brand & signal coverage
  • Influencer — account tracking at enterprise scale
  • Brand Memory — a full archive of your brand’s content
  • Judge — brand-specific constitution & signed sentiment
  • 6 platform: X, Instagram, TikTok, YouTube, LinkedIn, Facebook
  • Video transcripts & comment analysis
  • Priority scraping, SLA & a dedicated success manager
  • Usage-based pricing — no fixed plan
FAQ

Questions, answered

How fast do alerts arrive?
Most posts are captured, judged and delivered to your channel in under a minute of going live. Crisis-type rules are prioritized in the queue.
How does Judge decide what to alert on?
You write alert rules in plain language. Mentalics compiles them into a single consistent rule-set — your “constitution” — that Judge applies to every post, and it shows you exactly why each alert fired.
Which platforms do you track?
X (Twitter), Instagram, TikTok, YouTube, LinkedIn and Facebook — all from one console, judged by one Judge.
Do you analyze video and comments too?
Yes. Judge transcribes videos and reads the content itself, not the caption; it also analyzes the sentiment of the comments under a post.
Which channels can I send alerts to?
Telegram is available today — connect a group or channel in three steps. Slack and Microsoft Teams are coming next. Each channel has a Receives setting so you can split brand and creator alerts across teams.
How does pricing work?
Mentalics runs on an enterprise, usage-based model — no fixed plan. We set it together based on your scope (brands, platforms, volume); to start, we set up a short demo.
How good is it in Turkish and local context?
It’s built for Turkish and local context — irony, slang, local platform usage — exactly where global tools are weakest.
What do Guardian, Influencer and Brand Memory do?
Guardian reads what's being said about your brand across platforms; Influencer follows specific creator accounts; Brand Memory accumulates your own content. All three share one console, one Judge, and one channel-delivery system.